theBalm : Put a Lid on It , it's an eyelid primer to help the eyeshadow stay longer and create more vibrant color. Texture more gel like, easy to blend an applied. I rarely use eye primer because somehow i feel eyeshadow that i used already works fine for me. This product comes with plastic squeeze tube with pointed tip to help you control this product when you're trying to apply it. This product also hydrating your eyes area and comes with soft nude color. It softs and melts immediately once you applied it. Compare to urbandecay potion primer, this products definitely comes at my first choice.
I know not every single eyeshadow has a good pigmentation and vibrant color, that's why you need primer to enhanced some products to bring out the color. It has a slightly silicone feel, but worry free, this product gives you a matte finish.
Crease free for all day, I've tried it and it lasts 8-10 hours. Works better with powder shadow than the cream one. If you're a cream shadow fan, you might find this product last around 5-6 hours.
Love this product, check out the comparison :)
You can buy this product at theBalm counter in Lotte or Grand Indonesia.
Check out their Facebook or Twitter for more information. If you live outside Jakarta,
simply just email their representative, ask them if they ship online or not.
If you live in Indonesia, you can purchase this product online
Until next post,